Harry’s  ·  TV commercials

Two national TV commercials for Harry’s trial shave set.

I developed the concepts and scripts for two Harry’s TV commercials, then produced, directed and edited both spots. The commercials ran nationally from 2023 into 2025.

Role
Concept, scripts, production, direction, editing
Goal
Trial-set orders that start a subscription
Airings
About 74,000 national airings
Reach
3.8B TV impressions (iSpot)
01

The spots

Both aired nationally, 2023 to 2025
All work

Solo · One man talks straight to camera while he shaves. Aired as “Shaving Everyday,” with a $7 trial offer.

Mashup · Several men, intercut, shave and talk to camera. A 15-second cut aired as “Premium Shaving Experience,” with a $5 trial-set offer.

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